Trigger
Start from a record update, a webform submission, a schedule or another supported business event.
Automation & workflows
If it happens repeatedly, Tall Emu can probably do it for you.
Build practical workflows around record changes, webforms and schedules so routine messages, waits, decisions and hand-offs happen without someone remembering every step.
What can Tall Emu automation actually do?
Tall Emu automation acts on the business process itself: a record changes, a webform arrives or a scheduled check runs, and the next repeatable action happens without someone remembering it.
Use it around the process, not just lead follow-up.
Build the process as a flow.
Decide
Use IF logic to take different paths instead of treating every customer or transaction the same way.
Wait
Pause for the right amount of time before the next message or action.
Act
Send email or SMS, allocate work and use the supported actions needed to keep the process moving.
Automate the boring part. Keep people in the important part.
Automation is useful for the predictable hand-offs: reminders, routine customer updates, internal allocation and follow-up. When a salesperson, account manager or support person needs to make a decision, Tall Emu can still create the task or surface the record for a human.
Use the same engine across more of Tall Emu.
The value is broader than a drip campaign. The same approach can support sales follow-up, order and service communications, internal hand-offs and other processes that happen repeatedly around CRM records.
Start simple and make it more sophisticated when the process proves it needs it.
A short “if this, then that” workflow is often more useful than a giant process diagram. Build the repeatable step first, then add branches, timing and more actions where they actually save work.
Automation questions
What can trigger an automation in Tall Emu?
A record update, a webform submission, a schedule or another supported business event. The workflow starts from the trigger and takes the next repeatable step.
Can a workflow make decisions and wait?
Yes. Workflows use IF logic to take different paths for different customers or transactions, and can pause for the right amount of time before the next message or action.
What kinds of actions can a workflow take?
Send routine messages, create the next task, update the record and hand work to the right person - the repeatable steps that otherwise rely on someone remembering.
Do we need to design everything up front?
No. Start with one simple flow around a real process and make it more sophisticated when the process earns it.
Australian company. Australian team. Local support.
Tall Emu is built and supported in Australia, with help available from 9am to 5pm Sydney time.
MYOB or Xero stays as your accounts. Tall Emu handles the customer, sale and operational work around it.
See how this fits your business.
Show us how you work today and where the process gets messy. You’ll speak with a real person from our Australian team.