For B2B ecommerce
Let customers order online without losing account pricing or operational control.
Tall Emu connects online orders with the customer record, agreed pricing, live stock, warehouse work, freight and accounts.
Sell through the channels your customers use
Connect ecommerce stores and give regular customers a portal for ordering, documents and account information.
Keep B2B pricing intact
Use customer price types, special prices and quantity breaks instead of treating every online buyer like a retail customer.
Move online orders into fulfilment
Bring orders into the same stock, picking, packing and freight process as phone, rep and portal orders.
Explore ecommerce ordering, customer portals and fulfilment
A B2B ecommerce day in Tall Emu
An account customer logs into the portal or your store, sees their own pricing and live stock, and places the order. It joins the same queue as rep and phone orders, picks and packs in the warehouse, books freight, and invoices to MYOB or Xero - one channel among several, not a separate system. Common integrations: Shopify, WooCommerce, the built-in portal and Stripe/eWAY payments.
B2B ecommerce questions
Do online orders respect our account pricing?
Yes - the portal and connected stores use each customer's price types, special prices and quantity breaks, so online buyers are not treated as retail.
Does web stock stay accurate when the warehouse ships?
Yes - stock is shared between channels and the warehouse, so what the site shows reflects what can actually be supplied.
Can customers pay online?
Yes - invoices and orders can be viewed and paid online through Stripe or eWAY, with payments reconciling to MYOB or Xero.
Australian company. Australian team. Local support.
Tall Emu is built and supported in Australia, with help available from 9am to 5pm Sydney time.
MYOB or Xero stays as your accounts. Tall Emu handles the customer, sale, stock and operational work around it.
See how Tall Emu fits the way your business works.
Show us how you sell, what happens after the order and where the process gets stuck. You’ll speak with a real person from our Australian team.