Call sales todayAU: 02 9299 9959NZ: +61 2 9299 9959

B2B Customer Portal & Online Ordering

Let customers order online. Give your team fewer orders to re-enter.

Give your trade customers a branded portal to browse products, see their pricing, place repeat orders and track deliveries. Orders flow into Tall Emu, connecting customer ordering with stock, fulfilment and your MYOB or Xero accounting.

For manufacturers, wholesalers and distributors using MYOB or Xero.

From $100 per month, billed annually. AUD, excluding GST. A paid addition to your Tall Emu subscription.

The updated portal is being introduced through a staged rollout. Contact our team to discuss availability for your business.

Give trade customers a familiar place to browse and order. Select the capture to view it at full size.

Loved by Australian and New Zealand customers

  • The SaaS Awards winner 2025
  • The Cloud Awards winner 2023-24
  • Google Reviews
  • Capterra
  • GetApp

Make repeat ordering easier

Regular customers shouldn't have to rebuild the same order or email a product list for your team to type in. Quick Order accepts pasted product codes, while saved lists let customers add their usual products to the cart.

Recently ordered products and quick reordering from previous orders make repeat purchases easier. Saved lists can also become scheduled orders. Ask our team how the demonstrated ordering options fit your business and rollout availability.

Recently ordered products keep regular purchases close at hand, alongside open orders.

Show customers the right products and prices

Choose a theme and apply your colours and logo. Customers can browse categories, switch between list and card views, and filter by purchase or quote history, stock availability and relevant product properties.

Prices follow the customer's assigned price level in Tall Emu when price display is enabled. Stock settings control whether customers see quantities or an in-stock indication, with incoming stock optional.

Access and visibility depend on configuration. You can hide products from the portal; ask our team to confirm any catalogue restrictions you need for individual customers.

Products, pricing and stock appear together, with filters that help customers find what they need.

Reduce delivery enquiries

Give customers a way to check progress before they call. Order history shows status and provides downloadable documents, with a quick reorder option for the next purchase.

Order details show backordered and shipped quantities. Where freight tracking is available, customers can follow consignments using the carrier's tracking link. Tracking detail depends on the carrier and the information available.

Customers can check order status, download a PDF and reorder from their history.

See how the portal could work for your customers.

Let customers manage their account

Reduce requests to resend invoices or check a balance. Customers can view invoices, outstanding balances, payments, payment history, credit notes and account documents, and make payments online.

The demo also shows secure payment card management through Stripe and requests to update account addresses. Online payment options depend on your setup; payment processing is separate from the portal fee.

Keep orders connected to your operation

  1. Your customer places an order. The portal uses the customer and product information held in Tall Emu.
  2. A Sales Order is created in Tall Emu. Your team handles stock, credit checks, fulfilment, freight and invoicing through your normal sales order workflow.
  3. Your accounting stays connected. Supported financial records connect with MYOB or Xero, while Tall Emu manages the operational work.

Your team can manage inventory around the same order, without re-entering a customer's emailed product list. Quotes and Sales Orders are managed in Tall Emu; they do not have an ongoing sync into MYOB or Xero.

See the BluSky Products Group customer story for an example of Tall Emu in use.

Support customers after the sale

Where configured and available, customers can raise and follow support requests, view jobs and equipment, check service history and schedules, book servicing, report faults and order parts. Returns and warranty claims create requests for your team to manage, rather than automatic approvals.

B2B Customer Portal pricing

Add the B2B Customer Portal to your Tall Emu subscription. These portal charges are separate from the Tall Emu software subscription.

Your portal questions, answered

What does the B2B Customer Portal cost?

The portal costs $100 per month when billed annually ($1,200 per year), or $135 per month when paying monthly. Prices are in AUD and exclude GST. It is an addition to your Tall Emu subscription.

Can customers see their own pricing?

Yes. Prices follow the price level assigned to the customer in Tall Emu when price display is enabled. Product and stock visibility depend on your portal configuration. Ask our team about any catalogue restrictions you need for individual customers.

Can customers repeat or schedule orders?

The updated demo shows Quick Order using pasted product codes, saved lists, recently ordered products and quick reordering from order history. Saved lists can become scheduled orders. Contact our team to discuss configuration and availability for your business during the staged rollout.

Can customers track deliveries?

Customers can view order status, backordered and shipped quantities, and download documents. Where tracking is available, they can follow consignments through the carrier's tracking link. The information shown depends on the carrier and your shipment records.

Can customers view and pay invoices?

Yes, where configured and available. Customers can see invoices, balances, payments, credit notes and payment history, and pay online. The demo also shows secure card management through Stripe. Payment processing is separate from the portal fee.

How does the portal work with MYOB and Xero?

Portal orders create Sales Orders in Tall Emu for your team to manage through stock, credit checks, fulfilment, freight and invoicing. Supported financial records connect with MYOB or Xero. Quotes and Sales Orders do not have an ongoing sync into your accounting software.

Can the portal use our branding?

Yes. Choose from the available themes and apply your business colours and logo. Our team can discuss the supported branding options with you.

How do we get the portal set up?

Contact our team to discuss your customers, ordering process, pricing and access requirements. The updated portal is being introduced through a staged rollout, so our team will confirm availability and the setup appropriate for your business.

Make repeat ordering easier for your customers and your team.

Tell us how your customers order today and what you'd like to improve. Our Australian team can show you how the Tall Emu portal could fit your business.

Open the full-size capture

Expanded portal view